Chantelle

Chantelle is a brand belonging to the Chantelle Group, originally a French women's lingerie company founded in 1876 by François Auguste Gamichon. The term "Chantelle" appeared in 1949 as a trademark and then became the name of the company in 1976. A pioneer in the manufacture of rubberized knitwear, the Chantelle brand has developed thanks to the "tulle Kretz" used in its sleeves and bras. The company belongs since 1900 and until today to the Kretz family. Chantelle launched her first bra in 1961. The following year, Chantelle opened her first brassiere factory in Épernay, in Champagne, marking the culmination of Jean Kretz's career. The same year, the brand exported and opened a subsidiary in Germany. Five years later, Établissements Kretz settled in Saint-Herblain3. In the 1970s, the company had five hundred employees3. She launched her Calais lace model, then in 1972, her Défi model, the first molded bra. The bras become very quickly the engine of development of the company. In 1976, Kretz took the name of its brand, Chantelle3. In 1994, the production plant is closed3. In 2010, Chantelle offers two innovations: Spacer and Memory Foam. In 2013, Chantelle launches her first Bath collection for the spring-summer season.
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